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The pricing and selling of industrial products are considered in sections on decision theory, bidding and personal selling it is suggested that the marketing of. Applications of operations research successful recent applications of these methodologies in several business areas such as operations, marketing. The european journal of operational research (ejor) this application lets readers explore data and other quantitative results submitted with the article.
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Read the latest articles of european journal of operational research at sciencedirectcom, elsevier’s leading platform of peer-reviewed scholarly literature. On dec 31, 1981 arthur meidan published: marketing applications of operational research techniques. 4 the interface of marketing and operations research berend wierenga, rotterdam school of management, erasmus university, [email protected] abstract. Introduction operations research, ie the application of scientific methodology to operational problems in the search for improved understanding and control, can be.
Applications of operational research in marketing created date: 20160808124633z. Presentation on use of operations research in practical applications of operations research scope of operations research finance & accounting y marketing.